The Business Plan

This course explains how to turn ideas into reality with a solid plan. You will get the necessary knowledge and skills to understand your market and customers, define your unique value proposition, and manage finances effectively.

Course's Learning Journey

At the end of this course, you will be able to:
1
business plan overview
Explain what a Business Plan is and its most important parts.
2
market and customer analysis

Put in practice methods of market and customer analysis.

3
marketing and value proposition

Create a marketing mix for an enterprise using the 5Ps framework.

4
finance
Define business finance terms and calculate profit/loss.